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案例摘要
[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#f9f9f9″ scene_position=”center” text_color=”dark” text_align=”left” bottom_padding=”3%” overlay_strength=”0.3″][vc_column column_padding=”padding-1-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”2/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”.vc_custom_1509421245807{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 10px !important;padding-left: 40px !important;border-left-color: #0a0a0a !important;border-right-color: #0a0a0a !important;border-top-color: #0a0a0a !important;border-bottom-color: #0a0a0a !important;}”]
客户背景

I Do是HIERSUN(恒信)钻石机构旗下表达“温暖情感”的珠宝品牌,是结婚、纪念及温暖情感表达的钻饰之选。其时尚的欧洲设计和珍贵的情感内涵也成为众多名人、明星青睐。[/vc_column_text][vc_column_text css=”.vc_custom_1509421517807{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 10px !important;padding-left: 40px !important;border-left-color: #0a0a0a !important;border-right-color: #0a0a0a !important;border-top-color: #0a0a0a !important;border-bottom-color: #0a0a0a !important;}”]

客户需求
  1. 识别公众号中来自线下不同门店的付费VIP会员
  2. 追踪并分析线上活动参与H5的粉丝和潜在客户
  3. 针对不同粉丝/vip会员/vvip会员进行定向推送
  4.  集成微软Dynamic CRM统一管理粉丝数据
  5. 针对服务号和订阅号重叠的粉丝制作画像
[/vc_column_text][vc_column_text css=”.vc_custom_1504582432031{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 40px !important;padding-right: 40px !important;padding-bottom: 10px !important;padding-left: 40px !important;border-left-color: #0a0a0a !important;border-right-color: #0a0a0a !important;border-top-color: #0a0a0a !important;border-bottom-color: #0a0a0a !important;}”]
业务挑战
  1. 订阅号无法获取客户关键数据,不利于运营分析
  2. 订阅号转服务号后的数据能力评估缺少支持
  3. 订阅号无法使用二维码进行线下活动客户追踪
  4. 需要在多个渠道中发现潜在客户(sales leads)
[/vc_column_text][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/3″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_gallery type=”flexslider_style” images=”9566,9567,9569,9568″ onclick=”link_no” img_size=”full”][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”4%” bottom_padding=”3%” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][split_line_heading]

烽火台-微信CRM解决方案

[/split_line_heading][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner enable_animation=”true” animation=”fade-in-from-bottom” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ width=”1/1″ column_border_width=”none” column_border_style=”solid”][vc_column_text]烽火台-微信CRM帮助IDO 解决传统CRM无法识别的微信潜客发掘工作,利用自动化精准的推送将不同产品系列,推荐给不同的客户,将服务号从全量粉丝推送每月4次,提升到按照客户分类,每月10+次推送,无需开发平台申请直接获取服务号和订阅号的重叠粉丝的unionID,将粉丝的互动数据通过API接口直接提供给CRM供应商,缩短了会员系统上线时间2-3个月[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” width=”1/1″ tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][nectar_cta heading_tag=”h5″ text_color=”#f26236″ link_type=”new_tab” alignment=”center” text=”烽火台-微信CRM :” link_text=”免费体验业务增长的神奇” url=”https://www.parllay.cn/fenghuotai-free-trial/”][/vc_column][/vc_row]