WeChat and Website Marketing Automation

For B2B Business (Parllay + HubSpot)

Our marketing automation software is doing well in lead acquisition, lead management and lead nurture for B2B business. You can manage the leads easily whether from WeChat Official Account, email or your website. Also,the leads can be in sync with the CRM system. Moreover, you will have a personalized interaction with every lead in every customer journey stage with our automation workflow, it’s amazing!

HubSpot WeChat Integration Partner

 “Integrate WeChat with HubSpot By Parllay. Parllay enables you to tie your HubSpot CRM to WeChat users to see who they are, what they have done in your WeChat Official Account, and empower HubSpot Marketing Tool to engage with them. You can discover leads in WeChat and convert Users to Clients Parllay is a partner of mine in Beijing who has built a great integration with WeChat and HubSpot which can connect Hubspot growth platform with WeChat to offer incredible experience to our clients.”

Bryan Cawse | HubSpot

“There are many vendors and products out there, some are very robust, complicated and expensive, typically aimed at large enterprises such as Marketo. These require numerous resources to implement and utilize. However, if you are a ~$500M company with a small marketing department, HubSpot could be the perfect fit for your needs. They have excellent onboarding and customer support. And their sales agents are very thorough and look out for you immediate needs and future growth needs.” – Gartner Review

WeChat + Website Marketing Automation

As a B2B software technical company, we deeply know that sales leads’ quantity and quality play a important role in business growth. Parllay and HubSpot marketing automation tool aims to solve how to obtain more high quality sales leads, how to shorten the leads nurturing time and how to close a deal using less time.

Lead Acquasition

Parllay and HubSpot provide a series of tools for obtaining sales leads, such as form, QR code, Landing Page, CTA (call to action) and so on. Using such tools you can create beautiful pages used in WeChat or Website. No technical knowledge required, you can use our tools easily in obtaining more sales leads.

Lead Management

After HubSpot integrated with Parllay, sales leads from WeChat or Website can be managed in one platform. Our tool will track the leads’ activities in WeChat and Website automatically and send the information to the marketing and sales colleagues. Also, you can interact with every lead in personalized way by our automation tool.

Lead Nurturing

Our consultants will help you create your persona and map out the customer journey. Based on the persona and customer journey, nurture the sales leads will be more effective and efficient. You can interact with the leads in personalized way according to their properties, their scores, their persona, and their customer journey stage. All of this will play a role in closing a deal in shorter time.

Lead Sync

Parllay and HubSpot provide a free CRM in lead management and is pre-integrated with Salesforce CRM. It not only meets the needs of marketing team to obtain, manage and nurture sales leads, but also solves the problem of sync leads with sales departments. With the help of marketing automation capabilities, it is also possible to update the recent activities of the sales leads at any time.

Lead Conversion

We understand the challenges faced by companies in adopting marketing automation tools. Parllay and HubSpot provide multiple dimensions of marketing analysis tools, whether for WeChat Official Account QR codes analysis or web conversion analysis, you can clearly view each WeChat or email marketing campaign details, and accurately calculates the input-output ratio ROI.

Comprehensive Training and Consulting Services

Parllay and HubSpot provide comprehensive training and consulting services for clients using Parllay and HubSpot products to help zero-based marketing teams quickly use the various useful features of marketing automation. At HubSpot Marketing Academy, you can also learn the cutting-edge Inbound Marketing methodology at any time.

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